The Bahrain International Airshow (BIAS) has revealed a new brand identity as it prepares for its seventh instalment. The new branding reflects Bahrain's role as an innovative global hub for the aerospace industry, and underlines BIAS's commitment to excellence, alliance, innovation and international trade.

Organized by Bahrain's Ministry of Transport and Telecommunications, the Royal Bahraini Air Force and in association with Farnborough International, BIAS aims to promote industry-wide growth and development ahead of its 2024 edition. The airshow will continue to attract global leaders and attendees from a variety of aerospace sectors.

BIAS 2024 will take place from November 13 to 15, 2024, at Sakhir Air Base in Bahrain, under the patronage of His Majesty King Hamad bin Isa Al Khalifa. The new brand will be presented at the Dubai Air Show next month.